Salon-Only Brands on Amazon: The Double Dipping Dilemma

Hi, I'm Chelsea, a salon owner who's passionate about providing exceptional hair care products to my customers. I've noticed a trend among popular salon-only brands like REF, ELEVEN Australia, Davines, and more, that I think you should know about. These brands claim to be exclusive to salons, but their actions tell a different story.

These salon-only brands have begun to sell their products on Amazon, which isn't the problem. The issue arises when they shut down salon owners who also want to sell their products on the platform. By selling their products exclusively and undercutting the spirit of "salon only" branding, these companies are going against the American Fair Trade Organisation (FTO) laws that promote fair competition for everyone.

As a salon owner, I feel that these brands are using us to grow their brand and customer base, allowing them to transition to selling online. Once they've established themselves, they block salon owners from selling their products online and continue to sell exclusively themselves.

I'm not writing this to upset these brands, but to raise awareness of this unfair practice. As customers, you can help salons continue to offer great brands by buying directly from us. Here's a list of products from Oness, ELEVEN Australia, and REF that you can purchase directly from our salon:

Oness Products:

• Oness Shampoo
• Oness Conditioner
• Oness Hair Serum
• Oness Spray Intensive Hair Therapy

ELEVEN Australia Products:

REF Products:

• REF Illuminate Color Shampoo
• REF Intense Hydrate Conditioner
• REF Intense Weightless Volume Shampoo
• REF Intense Hydrate Shampoo
• REF Illuminate Color Conditioner
• REF Leave-in Conditioner
• REF Intense Weightless Volume Conditioner
• REF Leave-in Treatment

By purchasing directly from our salon or other trusted salon owners, you're not only supporting local businesses but also helping us continue to offer high-quality, salon-exclusive products. This way, you can ensure you're getting genuine products and contributing to a fair competitive environment for everyone.

Thank you for taking the time to read about this issue and considering how your choices as a consumer can make a difference. Together, we can help maintain the integrity of the salon industry and ensure that salon owners like myself can continue to thrive and provide the best possible products and services to our customers.

With appreciation,

Chelsea, Salon Owner