Introduction: Sweden has gifted us with cultural phenomena like ABBA and Spotify, and iconic brands like IKEA and H&M. It's no surprise that we were excited to introduce REF Haircare, a Swedish brand that promises to revolutionize the hair care industry. With a focus on sustainability and high-quality natural ingredients, REF Haircare offers a range of products designed to cater to diverse hair types and preferences.

Key Features of REF Haircare:

• Vegan
• Cruelty-free
• Sulfate-free
• Paraben-free
• Sustainably sourced
• Color Preserve System (featured in all REF products)
• Strengthening Quinoa Protein (a natural alternative to keratin)
• Omega-rich organic linseed oil (found in Illuminate Colour series and Cool Silver series)
• Organic Aloe Vera (included in select professional products)
• Organic Marula Oil (present in Leave in Condition & Wonder Oil)
• Avocado Oil (present in Color Boost Masque)
• Organic Murumuru Butter from the Brazilian rainforest (featured in Ultimate Repair series)
• Organic Paradisi oil derived from grapefruit seeds (present in Weightless Volume Series)
• Organic Almond Oil (found in Hair and Body Shampoo)
• Organic Arnica Montana Oil (used in Hair and Body Shampoo)
• Organic Acai Oil (found in Illuminate Color series)
• Camelina Oil (present in Hair and Body Shampoo, Leave in Conditioner, and Color Boost Masque)
• Organic Bergamot Oil (featured in Intense Hydrate Series)
• Organic Jojoba Oil (included in Weightless Volume Series, Leave in Treatment, Wonder Oil, and REF ProPlex)
• Organic Shea Butter (found in Color Boost Masque)
• Glycerol (present in Leave in Conditioner)
• Citrus Paradisi (featured in Weightless Volume series)
• Organic Blueberries (found in Cool Series)
• Sunflower Seed Oil (featured in all REF products)
• Organic Coconut Oil (present in the Hydrate and Leave in Treatment series)

Best-Selling REF Haircare Products:

1. REF Fiber Mousse No 345 (8.45fl oz) - $30.95
2. REF Illuminate Colour Shampoo (9.63 fl.oz) - $28.95
3. REF Hold & Shine Spray N0 545 - From $14.95
4. REF Weightless Volume Shampoo (9.63 fl.oz) - $28.95
5. REF Fiber Mousse No 345 travel size (2.53 fl.oz.)